Whether it’s showcasing a new product at an industry event, holding a press conference to share important news with constituencies, planning a press tour with key executives and support tradeshow efforts, the Access team has the talent to your news to market leveraging the appropriate event vehicle.

New Product Launches: We have taken dozens of new products from pre-launch buzz to sizzling sales.  Access has the skill and experience to secure quality product reviews that convey key messages about a product or service to media, including trade, general consumer, online and broadcast.  Access also has an organized tracking and reporting system, allowing clients an easy guide for viewing secured coverage, key messages conveyed and scores achieved.

Press Conferences: Access stages press conferences that differentiate our clients from their competitors. We have planned, staged and produced press conferences, teleconferences and Webcasts that deliver key messages and news with impact and resonance. Access has shaped press conferences with unique stunts and visuals, celebrities and other unique angles that inspired media attendance and more importantly, media coverage.

Press Tours: Access excels at media tours. From complex multi-city tours to pre-briefing media and analysts under non-disclosure, to top regional tours to tours requiring multiple tracks, Access has the experience and media relationships to conduct press tours that always exceed expectations.

Tradeshow Support: Access offers a variety of trade show support services, including media relations (press appointments, announcement strategy, pre-show buzz building tactics), speaking engagements (keynotes, panels) and events (press conferences, stunts). Access unleashes its “tradeshow hounds,” whose expertise is bird-dogging those platinum media (who never pre-book appointments), to ensure that clients never miss coverage in that all-important CNN show roundup.