Access Communications

Intuit Sings a New Tune: Tommy Silk and The Jingle Generator

Web 2.0 has quickly ushered in PR 2.0 challenging PR practitioners to re-evaluate how we communicate with all of our clients' constituencies. While traditional PR tools are well known, the technologies and tools of social media are evolving and changing daily, enabling us to create campaigns that are unique, irreverent, and most importantly, non-formulaic. Read More

Stealthy Solar Start-up Finally Has Its Day in the Sun

Solyndra, a Fremont-based solar tech company, had developed a unique product: a solar panel comprised of 40 cylindrical modules that could harness sunshine at every angle of the sun’s trajectory. After three years in business they had significant funding and an increasingly robust sales pipeline: Solyndra was ready for its media debut. Read More

Intuit Finance Works: Twitter, Serving a Purpose

While the debate continues around the societal implications of micro-blogging and what the right path to monetization is for Twitter, companies are increasingly recognizing its value as a real-time communications channel for engaging with customers, prospects, media and other influencers in more intimate ways. The key is to establish credibility and authenticity, to ensure your dialogue is paying off on larger objectives. Read More

"The Access Team’s Hunger to Win"

"One of our executives had identified it best…the Access team’s collaborative performance, hunger to win, and responsiveness is core to their culture – a culture that fits with our (Juniper) style. This team work and dedication is truly getting our PR program to the next level. I wanted to take a moment to recognize this and I wanted to say thank you. "

– Amy Lee, Director, Corporate Communications, Juniper Networks

"Adding So Much"

"Thanks for your terrific work with the GTA/Express launch. You did a great job every step of the way, adding so much to the success of the launch. We're very pleased with the coverage!"

– Laura McCormick, VP Corporate Communications Citrix Online

"Inspiring and really sharp"

"Our executives find the work of the Access designers inspiring and really sharp.”

– Cassie Divine, Senior PR Manager, Intuit